It's been a year and a half since I visited Israel and Alembika.We usually meet once a season to review the next collection, discuss our customers' needs and see if there is something we need to add, edit or correct in the collection. This past week was my first visit since COVID changed our world. It was also the first time the collection was 100% complete.Nothing to add, nothing to edit, no corrections, no adds on. The collection was not too big and not too small, no pieces to cut. Colors were just right and the groups were complete and focused.I asked Hagar what happened?:) Hagar: "COVID happened"Me: "What do you mean?"Hagar: "This year taught me to stay focused. To only do...
We lost many fathers this past year.
How emotional and wonderful it was to be able to celebrate the ones who are with us this past weekend in an open, safe environment and remember the ones who are gone.
Cheers for all of you dads who survived an impossible year at work, at home and in our suffering world.
Happy Monday.
Yael
I am not good at taking breaks. I don't like to leave the office, I don't like to leave home, I am not good on planes and I get anxious about being on a different continent than my kids. But once I am away, I enjoy the break. I realize how much I needed it and I know how to let go.I notice that when I am away from my business I also get ideas and visions that are hard to notice in my daily hectic life. When I take a break, new ideas come up. And when I take a break, everyone around me has to join in:)Our office and warehouse will be off this Wednesday the 30th until...
Many of you might know Rami. He owns Ramini, the best Cafe in midtown. He has the best pastries, all homemade, which you may have tasted at Studio Atelier. He is my first stop every morning for years now. I consider him family. Like a big brother. Rami is an Arab, Muslim, and Israeli. He was born in Israel, in the village of Manda in the north of the country.I asked him last week about his family and how he was doing these days. We were having an unprecedented wave of violence between Arabs and Jews inside Israel. His family has lived in Israel for generations. Israel is home for him, but does it feel like home?He said he didn't like and...
We are ready to open our new showroom and welcome you all in September to come and view our Spring collections for 2022, talk about immediate goods, and get together again.
When - September 13th through the 24th.
Where - 247 W 37th St. (btwn 7th and 8th ave) - 3 blocks from Javits
The showroom will be open both weeks, daily, for appointments along with weekend appointments available for the 18th and 19th.
We will be showing: Alembika, Ozai N Ku and JNBY.
If you are planning to come to the city, let's make a date!
Happy Monday,
Yael
