The Roni Rabl Blog — thought of the week RSS



Thought of the Week - Resort

I am so pleased to launch our Alembika and Ozai Resort collections this season! I wasn't sure we would be able to make it this year with the fabric crisis all over the world. As our factories struggle to keep up with the demand and the lack of manpower, it always amazes me how our designers somehow make it happen.    Thank you Hagar @Alembika and Sofi @Ozai for doing the impossible. Both collections are strong and happy. Just like we too are feeling strong and thrilled to introduce them.   REMINDER!! The Resort Collections have short selling windows and the season closes on July 8th! Please try to order on NuOrder or see your rep as early as you can.     Happy Monday,...

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Thought of the week - Retail

It was so good to be reminded this past weekend of how irreplaceable shopping in a physical store is.There was a short time during these past 2 years that we thought the online world of retail would take over 100% but spending time in stores these last 2 days proved the opposite. We learned that ladies love to come in and spend time and money with the store they love. There is no replacement for the physical experience, for the social interaction and the one on one experience.It’s a hard job but so rewarding. Seeing retailers in action is quite something; knowing what to show the customer, building outfits, styling them and keeping them interested all while standing on your feet for hours.I bow to...

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Thought of the Week - Ozai N Ku

We are pleased and excited to announce the Ozai N Ku launch of their very first Resort group.  A collection/season designed and created exclusively for the US market. As a Greek designer, inspired by the islands, they really got the season's feel. Their blue pulls from the blues of the ocean and their yellow, inspired by the Mediterranean sun. To those who have that cruise business, we have you covered. For those who don't, see it as your early Spring looks that we all need in January. Happy Monday, Yael

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Thought of the week - Motherhood

We all need a mom. That figure in our life who is always there for us, shows up when needed and gives unconditional love.  It is easy for me to be a mother to my kids. Loving them unconditionally was and is always very easy. Nothing they do or say can offend me or change how I feel. What I find more challenging and equally rewarding is when I can be my own mother. When I can comfort myself. When I can forgive myself and give myself a hug when I am feeling down.  Do you know how to be your own mother?  Do you know how to give yourself that unconditional love? Happy Mother's day to you all. Yael

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Thought of the week - April Alembika trunk shows

We had 12 trunk shows this month and it seems like people love it when they are invited to an in-store event and given that special attention, don't they?! I find trunk shows exhausting but I see how it can work when we do them right. Here is how it is done well: * There is enough of a presentation of the brand on the floor. * We ship production pieces of new styles, not samples, so the customer can try on and take home with her immediately.* The store promotes it heavily with their customers and we promote it on our end with Alembika fans.* We give customers a gift with their purchase. If you have a $5000 order with us, you...

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